Thursday, June 10, 2010

The other white meat

This important news story just in:

DES MOINES, Iowa -- For more than two decades, pork has been known as "The Other White Meat." Now industry insiders think it's time the meat got a new reputation.

The National Pork Board plans to replace its ubiquitous advertising slogan with something officials hope will improve stagnant sales. The slogan, first launched 23 years ago, was successful in rebranding the meat as a dinnertime favorite.

A new slogan, eh? How about "Get porked!" as a new tagline? Hey, it could work.

Take care.

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